# What is Digital
Marketing?
Ans: Digital Marketing isn’t just about advertising, it is about reaching the right customer, at the right time, with the correct information. Enter Digital Marketing in other words, any form of marketing that exists online.
Now Discuss the three topics first!
👉 Why Digital
Marketing?
👉 Digital
Marketing Strategy?
👉 How does
Digital Marketing Works?
# Why Digital Marketing?
💬 Facebook Ads
are 3x cheaper and more targeted than television, print, and radio ads.
💬 Three are
over 3.5 billion searches on Google every day
💬 Traffic from
Google is more likely to convert than any other form of advertising.
💬 E-mail is the
#1 communication channel 91% of consumers check their email on a daily basis. For
every $1 spent, email marketing generates $38 in ROI.
💬 Besides
communicating with customers, digital marketing lets you track their activities.
You can monitor which ads and types of content they have seen shortly before
they make a purchase. This tells you which marketing methods are most
effective, allowing you to refine and improve your strategy.
💬 Digital
Marketing can give you a comprehensive, start to finish view of all the
metrics that might matter to your company including impressions, shares
views, clicks, and time on the page. This is one of the biggest benefits of digital
marketing.
# Digital Marketing
Strategy?
Ans: 9 steps
to Build A Great Digital Marketing Strategy –
1. Goal and Objective
2. Identify Your customer
3. Competitor Research
4. Search Engine Marketing
5. Social Media Marketing
6. E-mail Marketing
7. Contain Marketing
8. Mobail Marketing
9 . Measure Results
# Important Tools for Digital Marketing :
A. Similar Web
B. Canva Design
C. vidlQ Vision for YouTube
D. Keyword Everywhere
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